10 November 2016, Singapore – A decade ago, Hublot launched the All Black concept, a brand-new and pioneering philosophy: Invisible Visibility. To commemorate 10 years of being one of the first luxury watch brands to ever challenge the convention of traditional time-telling, The Hour Glass was privileged to host more than 150 VIPs together with the Chairman of Hublot, Mr Jean-Claude Biver at the Singapore Tyler Print Institute, over one staggering weekend of 5th and 6th November.
Dressed sophisticatedly to the theme of all black, Hublot friends including Hublotistas and members of the Ferrari Owners’ Club in Singapore, meandered through the ingeniously transformed hallways of the Singapore Tyler Print Institute retracing the evolution of the All Black collection amidst interactive showcases and captivating visuals. Celebrations were high as guests were entertained to a high-energy special guest performance by The « CHARLY’S ANGELS », a live band flown in specially for this event from Paris.
Before Jean-Claude Biver, no one would have had the idea of making an entirely black timepiece. "Many brands now offer completely black watches, but Hublot was the first! The Hublot All Black created this revolutionary concept which is now a major trend,” says this effervescent Chairman. The Hour Glass is proud to have been partners with Hublot over the last 37 years. Mr Biver’s presence in Singapore marks the importance of our nation’s watch collecting community.
Big Bang Unico Sapphire All Black: A Disruption of the Natural Order
Ten years after the launch of the All Black concept, and to mark the anniversary of this current "must-have" trend, Hublot is disrupting the natural order. It uses transparency to foster a new connection between the visible and invisible. The exterior of the Big Bang watch is now invisible, so that the construction and movement of the timepiece are now fully observable. Through a fusion of materials, textures and finishes, Hublot has used the Big Bang Unico Sapphire All Black to reinterpret the iconic all black style.
Today, Hublot is still a pioneering figure in this monochrome, all black style. Exploring new ground, pushing back boundaries and taking on the impossible, the history of Hublot is punctuated with firsts and patents. True to its motto of "there is no future without innovation", it proves that technological progress is the fruit of experience, curiosity and the desire to constantly move forward.
The Hour Glass is honoured to be able to celebrate this iconic design moment with Hublot and is the proud exclusive retailer of Hublot in South East Asia.