Hublot Invites the 2016 and 2017 Design Prize Laureates in Miami

Categories: News & Events, Innovation

For its third edition, in London, the Hublot Design Prize was awarded to Carolien Niebling and her masterful project, The Future Sausage. The jury also honored the work of Jessi Reaves with a special CHF 25,000 prize. Today in Miami, the Swiss Brand has decided to invite jury members and 2016 and 2017 winners for a round table discussion and to present their works during one of the most important design week of the year.

The Hublot Design Prize is considered to be a career booster with the aim of shining a light on the talent of an already accomplished designer, by offering the exposure they need in order for the future their name will be alongside those of the well-known greats. This prize rewards Design in the Hublot spirit, and seeks designers with an innovative way of thinking and creating -- a nonconformist and pioneering form of expression, the desire to constantly push boundaries, and go beyond what already exists.

“The difference between talent and success means always going further, exploring that extra mile that crowns unique destinies—the alliance of perseverance, passion and good momentum. The Hublot Design Prize transforms talent and creativity into success. By encouraging and promoting the next generation of designers and the innovation of the future, Hublot plays the role of a mentor, passing onto others what it has itself received.”

Ricardo Guadalupe, CEO Hublot

Design occupies a central place in the history and success. In 1980, when Carlo Crocco founded Hublot, he afforded his watches a particular design and an innovative natural rubber strap. More than 20 years later, the meeting of Carlo Crocco and Jean-Claude Biver changed Hublot's future forever. In 2004, Jean-Claude Biver and Ricardo Guadalupe created the Big Bang and, with this, its iconic design was propelled amongst the ranks of the great watch designs. More than ten years later, the Big Bang and its unmistakable case cut from various materials, its composite 'sandwich' construction and H-shaped screws through the bezel never fail to surprise and push the limits. Marked by innovation and audacity, combining the best materials with the precision of the UNICO manufacture movement, the Big Bang watch seduces with its bold design and limitless creativity. Immediately recognisable, it embodies the design driven spirit of the brand

Hublot created this prize in 2015 to celebrate and honour design and its Big Bang model. The winner also receives a check for 100,000 CHF intended to support the designer and to help them realise their work. It is a unique opportunity for the designer to gain exposure.

The 2016 edition celebrated the changing of the guard by recognizing the work of Christophe Guberan for his unique experimentation and observation of various materials and its interactions.

The Hublot Design Prize 2017 rewards Carolien Niebling’s masterful work as well as her playful and original approach. Her sophisticated and extremely comprehensive research takes the form of a two-pronged scientific and technical approach that led to a book titled ‘The Future Sausage’, one of this year’s finest publications.

For this year edition, the jury also decided to award a special prize for the innovative and experimental work of Jessi Reaves, who opens up a whole new vista and brilliantly asserts her singular vision hovering between art and design.

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