Hublot and Cheval Blanc: a partnership at its heights in Courchevel 1850 !

Courchevel, February 17th 2017 – Yesterday, Hublot, Cheval Blanc Courchevel and ESF Courchevel took over the slopes of the legendary ski resort of Courchevel 1850 during the famous Hublot Slalom.

Sitting at the heights of Courchevel 1850, offering a breath-taking view over the valley, the Slalom Stadium of Courchevel 1850 was fully decorated with Hublot and Cheval Blanc Courchevel flags to welcome a hundred privileged participants in a warm and family atmosphere. Each participant was escorted by an instructor from ESF Courchevel ski school. Making a duet, skiers and instructors fine-tuned their skiing and had to show a whole lot of consistency and precision. To win this race, they had to register the two closest transit times possible. Outdoing yourself and fostering a team spirit are two intrinsic Hublot values and were the keywords of this race which ended in a blaze of glory for the winners. During the prize-giving ceremony, filled with emotion and pride, the winners were awarded a wondrous Hublot watch. All participants concluded this moment of sport and friendship and shared in a tasty aperitivo made by Cheval Blanc Courchevel and enjoyed in spectacular natural scenery.

To close such an intense day, the participants were invited to CBC to share a cocktail dinner. Parked at the entrance of Cheval Blanc Courchevel, a Formula 1 Ferrari set the tone for this Italian style evening. At “The Bar”, the guests discovered the new collection of Big Bang Ferrari unveiled during the “Finali Mondiali” in Daytona last December and now officially ready to be sold. Those three new editions embody the search for innovation, performance and excellence which has united the destinies of the two Manufactures for 5 years.
Ricardo Guadalupe, CEO of Hublot, declared: “The partnership between Cheval Blanc and Hublot is the one of synergies and of the quest for renewed performance. Today, here in Courchevel, I am proud and happy to celebrate our collaboration with this Maison of Excellence.”

Olivier Lefebvre, Head of Hotel Activities for LVMH and President of Cheval Blanc Courchevel, added : « Hublot is a key partner for Cheval Blanc because we are driven by the same values of excellence and creativity. Once a guest crosses the threshold of a Maison Cheval Blanc, our mission is to change his perception of time: the time for himself, the time of a slalom, the time of a diving in Maldives, the time of a regatta in St Barthélemy. Hublot timepieces are perfect for all these leisures which are at the heart of our Maisons, and we fully embody together this art of living: being able to take all the time we need.

The guests of this truly magical night could admire the elegant curves of Ferrari Amalgam supercar mock-ups and the beauty of an engine showcased at “The Bar”. A few enthusiasts looking for extreme sensations will have the privilege to test this engine all week long on the roads of Courchevel 1850 with a pilot instructor.

In this famous ski resort, Hublot reopened its rue du Rocher Boutique on Dec 15, 2016. Redesigned like a mountain chalet, it features wooden walls, a framework of exposed beams, warm lightning and mountain-style sofas. This new concept of Chalet-Boutique already successfully implemented in Zermatt combines tradition and innovation in accordance with Hublot DNA.