HUBLOT leaps forward into the new field of aviation

Joins hands with SINO JET to lead the premium flying experiences.

After racing and yacht sailing collaborations, Hublot enters a new field of elite lifestyle and creates a new triumph in the sky! On April 12, 2016, the Swiss luxury watch brand HUBLOT announces a strategic partnership with SINO JET at the 2016 Asian Business Aviation Conference and Exhibition (ABACE). Hublot finally extends “The Art of Fusion” from the land and the ocean into blue sky.

Hublot brings a unique prospective of the luxury brand into the top pyramid of the aviation market -- business jets, and SINO JET, known as the benchmark of Asian Business Jet Service, is a leading player in the industry. Through the collaboration, Hublot officially strides in the aviation field of business jets, and is bringing the cross-boundary innovation of Hublot on a global scale in the way in which the business elite groups both on land and in the sky can experience elite lifestyle and enjoy the feelings of “The Art of Fusion.”

Regarding this strategic partnership, Mr. Loic Biver, General Manager of Hublot Greater China, commented, “This is a new tryout for Hublot to lead a fabulous lifestyle in the sky. Our partner SINO JET represents a success story in the Asian business jet market, and we appreciate its tailor-made flying solutions and concept. Hublot hopes to join hands with SINO JET to provide this distinguished and comfortable way of travel for business elites customers, and to influence them enjoying a glamorous lifestyle.”

SINO JET, headquartered in Beijing and Hong Kong, is a leading premium solutions provider in business aviation industry to offer tailored services for upper echelons of China’s Elite, to meet the individual needs of domestic and foreign chartered flights. A flexible and convenient business jet is also known as the “Time Machine.” As a leading business jet brand, SINO JET is proactively offering maximum convenience for business travellers, and keeping up with the innovation in the new era of business jet travel with privileged services. In 2014, SINO JET entered the elite business travel business by setting up a “Chinese Entrepreneurs Flying Club”, and achieved a myriad of positive responses. Hublot collaborates with SINO JET from a different sector to provide broader services for the business elites in China

Ms. Jenny Lau, CEO of SINO JET in Greater China, said, “Since its birth, SINO JET has advocated the fundamental value of innovation and customer services, has repeatedly won several awards, such as “Best Business Machine Service Performance Award” and “The Best Private Jet Club”. Our goal is to continuously pursue 100% customer satisfaction, and we are proud to partner with Hublot, such a world-famous luxury watch brand. We are here to bring the top professionals together, and to provide premium itemized services to our customers.”

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