15 December 2021

HUBLOT LOVES ASPEN SNOWMASS

Hublot takes on the (Black) Diamond and pays tribute to 75 years of Aspen Snowmass with the Classic Fusion Aerofusion Aspen Snowmass Limited Edition

“Aspen is a first, unique and different American community that remains as true to its founding values today as it did in 1947. It is this sense of community, coupled with breathtaking beauty and remarkable experiences that makes it internationally beloved. We are honored to call Aspen Snowmass our partner and wish the vibrant town and its people the same success and happiness for the next 75 years to come.”

Ricardo Guadalupe

HUBLOT CEO

“As we celebrate 75 years of heritage and innovation, it is important to celebrate with our partners who have also been on the leading edge of design and functionality. Hublot brings a vision to this project that aligns well with what we do and who we are as a company.”

Mike Kaplan

PRESIDENT & CEO, ASPEN SKIING COMPANY

Aspen Snowmass is an enigma. A destination steeped in history and community, it also moves with speed and draws visitors the world over. It is hard to make time stand still in America’s most iconic and adventurous mountain town, but that’s exactly what Swiss luxury watchmaker Hublot and Aspen Snowmass have achieved today. In honor of the 75^th Anniversary of Aspen Snowmass, Hublot: The Official Timekeeper of Aspen Snowmass, has kicked off the resort’s auspicious 75th anniversary (taking place in January 2022) ahead of time, by launching a limited-edition commemorative timepiece to celebrate the Diamond Anniversary (that is fondly termed “The Black Diamond Anniversary” in acknowledgement of the mountain’s famed downhill terrain).

Aspen Snowmass - home to four mountains, two towns and one unforgettable experience at the confluence of nature, culture, and recreation - and HUBLOT - renowned for The Art of Fusion, have combined forces to design a piece that speaks to the DNA of both the mountain and the Swiss luxury Maison. Designed in artful collaboration, the alpine-white skeletonized timepiece takes on the iconic Hublot Classic Fusion model. This limited edition of 30 pieces made of black ceramic with a white ceramic bezel features the Aspen tree leaf on the second hand and high shine brilliant titanium, a homage to the silver mining heritage of the Rockies and Aspen township. The limitation is stamped on the back of the timepiece along with the 75-year commemorative logo: the piece is a true collector’s item for 30 lucky few.