12 October 2023

SPIRIT OF BIG BANG CERAMIC CARBON BEIGE CAMO A HUBLOT E-COMMERCE EXCLUSIVE

HUBLOT INTRODUCES A LIMITED-EDITION TIMEPIECE THAT CAPTURES THE ESSENCE OF AMERICAN HERITAGE AND THE RUGGED BEAUTY OF THE AMERICAN DESERT LANDSCAPE.

Over the years, the landscape of luxury retail has undergone a profound transformation, with ecommerce emerging as a powerhouse in the industry, particularly in the United States. This surge in online shopping for luxury pieces represents a fundamental shift driven by convenience, accessibility, and desire for a seamless shopping experience. Hublot, a pioneer in luxury watchmaking, has been at the forefront of this digital revolution ensuring access to coveted timepieces for discerning clientele with unprecedented ease solidifying its position as a leader in the intersection of luxury and technology.

“Since 2020, Hublot has provided an unparalleled online luxury experience, ensuring our timepieces are just a click away for enthusiasts across the nation. This digital evolution is not only a testament to the ever-expanding horizons of luxury retail but also a reflection of Hublot’s commitment of blending tradition and innovation.”

RICARDO GUADALUPE

HUBLOT CEO

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Discover Hublot’s new Spirit of Big Bang Ceramic Carbon Beige Camo watch. The new limited edition embraces nature’s palette, with earthy beiges, blacks and a distinctive camouflage pattern. A showcase for the Maison’s mastery of innovative materials, the micro-blasted black ceramic case and matt beige frosted carbon bezel capture the essence of America’s rugged desert terrain. Originally designed for concealment in nature, camo patterns have transcended their functional roots evolving into an iconic motif rarely seen in watchmaking.

The camo pattern extends gracefully onto the movement, creating a dramatic yet harmonious design. To enhance legibility, subtle refinements have been introduced, including adjustments to the date disc (positioned at half-past four) and the chronograph counters (minutes at 3 o'clock, hours at 6 o'clock). This automatic chronograph movement operates at a high frequency, ticking at 5 Hz or 36,000 vibrations per hour, and boasts a 50-hour power reserve. In its latest iteration, the 42-mm case offers the Spirit of Big Bang a vast canvas for self-expression.

This masterpiece comes with not one, but two exquisite straps, each designed to cater to different facets of style and functionality. The fist strap boasts a striking combination of black and grey, accented by a captivating beige-black camouflage pattern to mirror the timepiece’s case. Crafted with precision, the structured rubber composition offers both durability and adaptable fit for any wrist. For a sportier edge, a second bracelet is included featuring a black Velcro fastener fabric.