18 March 2024 RENOWNED ARCHITECT MA YANSONG NEW FRIEND OF THE BRAND MA Yansong’s architecture and Hublot’s watchmaking share a common vision of transforming their art into an interactive, 3D experience, fusing the natural and the human-made, creating advanced designs with an affinity for Nature. MA YANSONG AT ONE WITH NATURE MA Yansong, the visionary Founder and Principal Partner of MAD Architects (2004), redefines architecture with a focus on emotional and spiritual needs, blending humanity and Nature. Born in Beijing in 1975, MA set up his own practice two years after achieving his Masters from Yale. He has spent 20 years gaining international acclaim for his imaginative and human centric designs. His renowned projects – including the Harbin Opera House and Absolute Towers – showcase a unique symbiosis of the natural and human-made. MA, the first Chinese architect to win an overseas landmark project, sees architecture as a medium to reconnect people with Nature, fostering respect and harmony. MA has garnered admiration through his masterfully crafted, spatiotemporal, sculptural forms disappearing into the city and landscape; forms that are driven by intuition, expression and emotion. “As Hublot welcomes MA Yansong as a Friend of the Brand, his fusion of storytelling, cultural exploration and architectural innovation aligns seamlessly with our commitment to a future which celebrates designs that are bold and imaginative, continuous and fluid, complex and three-dimensional. His mission to explore and contribute to the ideal future of living, along with his advanced designs conceived with an affinity for Nature, echo the contribution we would like to bring through watchmaking. He is a source of inspiration in his unique and different way of building bridges between Nature & Humanity, creating buildings as constructed Nature.” RICARDO GUADALUPE HUBLOT CEO “Hublot & I share the conviction that architecture and watchmaking are not just about buildings or watches, but instead both involve massive relearning to become non-conformists. My first, unique and different approach to architecture is a methodical exploration of humanity, Nature and creativity. In the way Hublot explores the wealth of natural materials, we share this belief in a symbiosis between the natural and human-made. We believe in design more responsive to human emotion, placing equal emphasis on technology and Nature. ” MA YANSONG ARCHITECT FIRST. UNIQUE. DIFFERENT IN HIS OWN WAY In terms of what makes MA’s vision and work first, unique and different in his own way, there is also a strong connection to how MA and Hublot envision their contribution to the future of both architecture and watchmaking. Innovative fusion of tradition and modern design MA Yansong distinguishes himself through a unique sense of aesthetic appeal inspired by traditional Chinese elements and modern design principles. Breaking barriers through innovation and distinctiveness As an architect, MA Yansong is celebrated for pushing boundaries, embracing innovation and shaping a distinctive narrative in the world of contemporary architecture. Organic forms challenging conventional norms His architecture is characterized by organic, flowing forms featuring neutral skins, in perpetual continuation of the site and natural landscape, challenging conventional norms. Rethinking design to be at one with Nature MA's creations often evoke a sense of harmony with nature, integrating buildings into their surroundings and environment, fostering a sense of unity. MA Yansong creates buildings of freedom that rethink our fellowship with Nature 최신 뉴스 위블로, 럭셔리 워치메이킹의 워런티 기준을 끌어올리다: 5+5 워런티 2026년 4월 14일, 스위스 제네바 – 워치 설계에서부터 시작된 신뢰가 이제 워런티로 보장됩니다. 2026년 1월 1일 이후 구매한 일부 워치는 새로운 워런티: 기본 5년 + 위블로티스타 프로그램을 통한 추가 5년 연장 혜택을 통해 최대 10년까지 제공됩니다. 이것은 단순한 약속을 넘어 철저한 워치 설계를 보장하는 확실한 워런티 프로그램입니다. 더 알아보기 퍼플이 더 잘 어울리는 시간: 위블로, 자수정 퍼플을 담은 빅뱅 조이풀 공개 2026년 4월 14일 – 제네바 – 빅뱅 조이풀 컬렉션에 새로운 컬러가 더해졌습니다. 개성과 자신감을 바탕으로 이어진, 빛나는 컬러들의 조화입니다. 빅뱅 조이풀 스틸 퍼플은 강인함과 직관을 담아내며, 부드러우면서도 분명한 힘을 지닌 존재감을 보여줍니다. 이름 그대로, 느끼고, 착용하며, 나눌 수 있는 행복을 선사합니다. 위블로만의 방식으로, 일상 속에 기쁨의 순간을 더하는 이 워치는 하나의 분위기를 담아내고 마인드셋을 만들어가며, 보랏빛 속에서 자신만의 존재감을 드러냅니다. 과하게 드러내지 않아도 자연스럽게 빛나고, 부드럽게 시선을 사로잡으며, 마음을 은은하게 끌어올려 줍니다. 더 알아보기 최신 정보를 수신하겠습니다. 최신 위블로 뉴스를 업데이트 받겠습니다. 가입하기