Big Bang Collection Hublot’s flagship model, the Big Bang has revolutionized the watchmaking universe with its extraordinary design.
Classic Fusion Collection Unique, strong and essential, the Classic Fusion collection reinterprets classic elegance with Hublot’s incomparable touch.
Exceptional Timepieces Born with innovation in mind, the Exceptional Timepieces represent the fusion between revolutionary movements and spectacular designs.
3 February 2025 A THIRD VENDÉE GLOBE FOR ALAN ROURA. HUBLOT CELEBRATES THE SAILOR'S INCREDIBLE TENACITY Each Vendée Globe is unique. Each race presents a new challenge. A trip around the world, a new page in history, and the constant desire to go ever further. Alan Roura and Hublot share this obsession: pushing the limits, striving for excellence, writing the future, again and again. Giving everything you have, to the very end. Pushing hard right to the last mile, Alan Roura fought relentlessly, battling the elements to get his IMOCA Hublot to the finish line. A feat that perfectly illustrates what it means to perform at the extreme: managing every detail, pushing your limits, reinventing yourself from one moment to the next. This 2024-2025 edition has proved this once again: extreme conditions, technical challenges, snap changes to the weather… everything can shift at a moment's notice. Despite years of experience, you have to start from scratch, rethink and reinvent everything. In watchmaking, as at sea, overcoming challenges can never be taken for granted! The Swiss flag is flying in the channel of Les Sables d'Olonne once again! This Monday, 3rd February 2025 at 12h57'48'', Alan Roura crossed the finish line of the 2024-2025 Vendée Globe in 18th position, completing his third solo, non-stop, unassisted circumnavigation of the world. At the helm of the IMOCA Hublot, he has improved on his previous race time by almost 10 days, covering 28,553 miles in 84 days 55 minutes and 48 seconds, at an average speed of 14 knots. HUBLOT'S DNA: ALWAYS IN SEARCH OF THE EXTREME Hublot celebrates not just the victories, but the road travelled. Like the sailor, each Hublot watch is born of a challenge, a desire to question everything, a quest for perfection that never stops. The finish line is what we remember, but this line could never be crossed without all the work that goes before: research, development, preparation, experience, learning, will and passion. These similarities unite the Swiss brand and the Swiss sailor. LE VENDÉE AND ALAN Setting out from Les Sables-d'Olonne on 10th November last year, the skipper overcame abrupt changes in the weather, energy problems, sail and rudder damage, enduring some particularly extreme weather conditions in the South Seas, and pushing his limits day after day. Thanks to meticulous management of his boat and his unfailing tenacity, he was able to successfully complete this extraordinary challenge, once again cementing his place among the elite of ocean sailors. At 31 years old, the Swiss sailor has now completed his third Vendée Globe; his first circumnavigation was achieved 8 years ago, at the age of just 23. A new challenge that paves the way for many more to come. “I'm immensely proud to have completed my third consecutive Vendée Globe. During every edition, and despite the experience I've accumulated, I know that everything can change in a moment. Each race is an opportunity to push my limits and continue to learn. Nothing can be taken for granted. You have to constantly adapt, accept the unexpected and fight, day after day. Thank you to my team, my partners, and to Hublot, who understands the challenge represented by the perpetual quest for success, and all those who have supported me on land and at sea. Without them, this adventure would not be possible.” ALAN ROURA SAILOR & AMBASSADOR “Congratulations on your third Vendée Globe, Alan! Devoting yourself to a race like the Vendée Globe is like designing the next iconic watch: you need motivation, perseverance and courage. Each edition, like each new watch creation, is a challenge where nothing can be taken for granted. We share in Alan's passion, a passion which overcomes every challenge and drives us to give our very best, again and again.” JULIEN TORNARE HUBLOT CEO LATEST NEWS CLASSIC FUSION YOHJI YAMAMOTO ALL BLACK CAMO : THE ART OF BLACK REDEFINED January 7th, 2026 – Nyon, Switzerland – Hublot and legendary brand Yohji Yamamoto unite once again to redefine the art of black. For the fourth time since their first collaboration in 2020, they elevate black from a color to the Classic Fusion Yohji Yamamoto All Black Camo. A limited edition of 300 pieces where every texture and contrast are intentional. Matte black ceramic sculpts the 42mm case into light and depth, a monochrome camouflage pattern adds rhythm and motion while fabric and rubber fuse seamlessly on the strap. This collaboration is more than fashion or watchmaking. It’s about vision. About how far you can strip something down to its essence. Both Hublot and Yohji Yamamoto have built their legacies on the same foundation: questioning the meaning of luxury. Both create through deconstruction. Hublot first broke Swiss tradition in 1980 with its Art of Fusion, blending gold with rubber, innovation with heritage. Since its debut at the Paris Fashion Week in 1981, Yohji Yamamoto redefined the conventions of fashion, using black as a response against excess and fashion’s norms. learn more Hublot Closes Out the 20th Anniversary Year of the Big Bang with an Exclusive Miami Art Week Celebration Special Guests Included 50 Cent, Tyriq Withers, & Leon Bridges December 5, 2025—Miami, FL: Luxury Swiss watchmaker, Hublot, made its annual return to Miami Art Week to bookend the 20th Anniversary year of its iconic Big Bang with an immersive star-studded celebration. Held at the legendary Basement at The Miami Beach EDITION, the evening brought together cultural leaders, creatives, and friends of the brand for a dynamic fusion of art & design, music, and high horology. As guests arrived, festive music pulsed through the multi-level space while attendees admired a display of select archival Big Bang timepieces – an homage to two decades of groundbreaking innovation. The night’s headline moment featured a special performance by Award Winning Rapper, 50 Cent, who took the stage wearing a bespoke one-of-one Hublot timepiece, crafted for the occasion with unique colors honoring his character in the forthcoming Street Fighter film. A gold chess piece tops the dial symbolizing his Le Chemin du Roi champagne brand, with “50 cent” engraved on the caseback. learn more KEEP ME UPDATED I want to stay up to date with the latest Hublot news. sign up