9 September 2020 HUBLOT BECOMES THE PREMIER LEAGUE’S OFFICIAL TIMEKEEPER The world’s most-watched football league moves onto Hublot time Hublot is thrilled to announce it will become the Premier League’s Official Timekeeper from the start of the 2020/21 season. Hublot Loves Football! Hublot’s historical and now ubiquitous presence in football makes it a perfect partner for the Premier League, which attracts many of the world’s best players and most decorated managers, and is enjoyed by fans around the globe. Matches featuring the 20 teams are available to watch in 880 million households in 188 of the world's 193 countries recognized by the United Nations. According to research company Nielsen Sports, the Premier League has a cumulative global audience of 3.2 billion, making it the world’s most-watched football league. Not only was Hublot the first luxury brand to invest in football by partnering with the Swiss National Team in 2006, but now the company has one of the largest portfolios throughout the sport. Hublot’s partnerships cover international, European, national, women’s and club competitions, as well as legendary players and managers. This includes iconic competitions, clubs and figures such as the FIFA World Cup™, UEFA EURO (Men’s and Women’s), UEFA Champions League (Men’s and Women’s) and Europa League, Chelsea FC, Juventus FC, SL Benfica, AFC Ajax, as well as living legends such as Pelé, Maradona, Kylian Mbappé, Didier Deschamps, José Mourinho and Alex Morgan. “We are extremely excited and proud to become the Premier League’s Official Timekeeper. This is a milestone moment for Hublot. Since 2006, we have shown Hublot is hugely passionate about football and that we add great value to every competition, club and talent with whom we partner. We look forward to working together to bring this partnership to life on and off the pitch. Hublot Loves Football and our partnership with the Premier League is the proof!” Ricardo Guadalupe HUBLOT CEO As Official Timekeeper for the League, Hublot will time every match pitch-side and on TV screens all over the world. The Hublot logo will sit alongside the on-screen graphic showing the match score and time. The Swiss luxury watch company will also be represented at every game via the iconic Hublot Big Bang Unico-shaped Referee Board held up by the fourth official to signal extra time and substitutions. Premier League referees will also time matches using a Hublot Big Bang luxury smartwatch, which includes goal-line technology. Between matches, Hublot will feature on all of the Premier League’s digital platforms. 더 보기 “We are delighted to welcome Hublot as the Premier League’s Official Timekeeper. Hublot bring a wealth of experience in sports timekeeping, particularly in football, and are renowned for being at the forefront of innovation. We look forward to working closely together and developing the partnership to bring exciting matchday and digital activations to fans around the world.” Richard Masters Premier League Chief Executive “Following a very successful four-year partnership with the Premier League, TAG Heuer is gradually refocusing its investments on its core areas of sponsorship: motor sports and speed and precision sports. However, the Premier League is a fantastic platform which will further enhance Hublot’s already impressive football portfolio, and we are delighted to be able to retain this important partnership within the LVMH Watchmaking Division.” Stéphane Bianchi LVMH Watch and Jewelry CEO 최신 뉴스 클래식 퓨전 요지 야마모토 올 블랙 카모: 블랙 미학의 재정의 2026년 1월 7일 – 스위스 니옹 – 위블로와 전설적인 브랜드 요지 야마모토가 ‘블랙의 미학’을 재정의합니다. 2020년 첫 콜라보레이션 이후 네 번째로, ‘클래식 퓨전 요지 야마모토 올 블랙 카모’라는 작품을 만들었습니다. 300피스 리미티드로, 모든 질감과 대비가 의도적으로 디자인되었습니다. 매트 블랙 세라믹이 42mm 케이스에 빛과 깊이를 조각하며, 단색 카모플라주 패턴이 리듬과 움직임을 더하고, 스트랩에서는 패브릭과 러버가 완벽하게 융합되었습니다. 이번 콜라보레이션은 단순한 패션이나 워치메이킹을 넘어서 사물의 핵심을 파악하고 본질만 남겼다는 의미를 가집니다. 위블로와 요지 야마모토는 둘 다 같은 기반 위에 그들의 유산을 쌓아왔습니다. 바로 ‘럭셔리의 본질적 의미에 대한 질문’입니다. 두 브랜드는 다른 시선과 접근법으로 새로움을 창조합니다. 위블로는 1980년 ‘The Art of Fusion’을 통해 골드와 러버, 혁신과 전통을 결합하며 처음으로 스위스 전통을 깨트렸습니다. 1981년 파리 패션 위크에서 데뷔한 요지 야마모토 또한, 블랙을 사용하여 기존 패션 규범에 도전하고 스타일의 경계를 새롭게 정의했습니다. 더 알아보기 Hublot Closes Out the 20th Anniversary Year of the Big Bang with an Exclusive Miami Art Week Celebration 더 알아보기 최신 정보를 수신하겠습니다. 최신 위블로 뉴스를 업데이트 받겠습니다. 가입하기