7 Octobre 2020

AJAX REMAINS ON HUBLOT TIME UNTIL 2023

AJAX_Hublot_news

The Swiss luxury watchmaker proves once again its love for football! Hublot and Ajax have extended their long-term agreement until the 2022/23 season. Both parties announced the extension of their partnership in the presence of Ajax Amsterdam player Perr Schuurs and Commercial Director of Ajax, Menno Geelen in the Hublot Boutique Amsterdam. Hublot remains both Official Sponsor and Official Timekeeper of Ajax. On behalf of Hublot Schaap en Citroen Jewellers CEO, Mark van Nieuwkerk, signed the contract in the Hublot Boutique Amsterdam. The collaboration with Schaap en Citroen Juweliers, Hublot's exclusive retailer in the Netherlands, will also be extended. 


Since 2011, the collaboration with Ajax has ensured overwhelming success in brand awareness for Hublot in the Netherlands. This also contributed to the opening of the Hublot Boutique Amsterdam at P.C. Hooftstraat 142 in 2018. 
 
Alongside Chelsea, Juventus and SL Benfica, Ajax Amsterdam is the fourth European club to be part of Hublot's squad.

AJAX_Hublot_news

“Hublot has been a highly valued partner for almost ten years now. Hublot has been the first luxury brand to invest in football in 2006, and today the brand is present in all the big competitions as well as all the important clubs, and we are proud to be among this outstanding international line-up. ”

Menno Geelen

Commercial Director of Ajax

“Since our partnership began in 2011, Ajax has continued to shine as one of Europe’s most exciting teams, and one with consistently promising young talent, thereby naturally leading us to renew our partnership for another 3 years. ”

Ricardo Guadalupe

CEO of HUBLOT

DERNIÈRES ACTUALITÉS

Soldier

TIME IN FORMATION - BIG BANG SOLDIER ALL BLACK: THE TOY SOLDIER, CAST IN BLACK CERAMIC
BIG BANG SOLDIER ALL BLACK: THE TOY SOLDIER, CAST IN BLACK CERAMIC

9th November 2026, London – Hublot and Soldier, two forces built on innovation and creativity, unveil the Big Bang Soldier All Black. Two years in the making and limited to 50 pieces, it is the first timepiece designed by the Lagos-born, London-based artist Leonard Iheagwam, also known as Soldier. Rendered entirely in black ceramic and black-plated titanium, the 42mm chronograph elevates the toy soldier from playful figurine to potent symbol.
en savoir plus
CF Tributo

CLASSIC FUSION TRIBUTO : LE RETOUR AUX ORIGINES, EN OR

Milan (Italie), le 15 octobre 2026 – Quarante-six ans plus tard, Hublot rend hommage à la montre fondatrice de son histoire avec la Classic Fusion Tributo, déclinée en or jaune ou en or blanc. Au-delà d'une réinterprétation, c’est un véritable retour aux sources réalisé avec tout le savoir-faire que la Manufacture a acquis et intégré depuis sa création en 1980. L'or et le caoutchouc. Le noir et le contraste. Les codes qui ont fait naître le modèle original demeurent intacts, désormais sublimés par 46 ans d'excellence horlogère, tant dans la conception des mouvements que dans le travail des matériaux, des finitions et de l'architecture des boîtes. Ce qui n'était alors qu'une intuition visionnaire – les prémices de l'Art de la Fusion – s'est pleinement imposé comme l'une des signatures les plus emblématiques de la Haute Horlogerie. La Classic Fusion Tributo renoue ainsi avec les origines de Hublot, réinterprétées à la lumière de la maîtrise acquise par la Manufacture, tout en préservant le lien privilégié qui l'unit à son fondateur.
en savoir plus