A CHROMATIC REVOLUTION: HUBLOT UNVEILS THE WORLD’S FIRST MULTICOLOR CERAMIC WATCH WITH THE BIG BANG UNICO MAGIC CERAMIC LIMITED EDITION

February 17th, Nyon, Switzerland - At Hublot, innovation takes on many forms. A driving force at the forward-looking manufacture, the need to ceaselessly push the limits and break boundaries to conjure astonishing creations and world-firsts is what keeps its creativity in perpetual overdrive. After becoming an industry leader of a wide range of materials from coloured sapphire and vividly chromatic ceramic to inventing the world’s first scratch-resistant 18k gold alloy, today, Hublot unveils a true innovation that’s been several years in the making and unlike anything else: multi-coloured ceramic, dubbed “Magic Ceramic”.

For over 10 years, Hublot has been at the vanguard of developing and producing coloured ceramics, and remains the only watch manufacture capable of producing vibrantly coloured ceramics in-house. Thanks to the expertise of its R&D and Materials & Metallurgy teams, who take on the role of “alchemists of time” by conjuring things previously thought impossible, Hublot has accomplished what has long been considered a holy grail of ceramics. Nothing short of revolutionary, this achievement marks the beginning of a new world of creative possibilities and artistic expression and liberty.

More than just a simple layering of pigments, achieving multi-coloured ceramic requires innovative thinking and a deep understanding of ceramics and how colours are reproduced. While others have attempted to create multicoloured ceramics, none have come close to what Hublot has achieved. Each pigment used for colour must go through different temperatures during the baking and moulding processes of the ceramic components. The challenge therefore lies in finding the perfect balance to obtain a homogeneous and flawless result – time and time again. Always leading and never following, Hublot’s new “Magic Ceramic” is born of a pending patent process and is making its debut in the Big Bang Unico Magic Ceramic, a limited edition of just 20 pieces that offers a glimpse of one of the countless possibilities that this innovation offers.

On this latest innovation by the Hublot manufacture, Director of R&D Mathias Buttet shared, "I feel an immense pride in seeing our team bring to life a material that perfectly embodies Hublot’s soul: a subtle blend of science, alchemy, and playful boldness. After more than four years of research, we have mastered the art of combining vivid, patented colors—a true technical feat. Thanks to the creativity and talent of our young engineers taking the lead, Hublot’s scientific approach and innovating spirit will continue to astonish.”

Intriguing, captivating and simply beyond reason or logic, the coloured ceramic looks like nothing else out there. In the Big Bang Unico Magic Ceramic, the bezel, crafted in dark grey ceramic, gives way to intense blue circles arranged in a seemingly random and organic pattern. Like a work of contemporary abstract or pop art, the way the circles are perfectly and seamlessly integrated within the rest of the ceramic is a testament to the ingenuity of the patent-pending process.

Within the Big Bang Unico Magic Ceramic beats the UNICO automatic flyback chronograph movement, conceived, developed and manufactured entirely within Hublot’s ateliers. It is finished in a grey tone matching the dominant tone of the multi-coloured ceramic. A full black lined rubber strap completes the look of this singular work of watchmaking-come-art. This combination of the manufacture’s first automatic in-house chronograph movement and its latest groundbreaking achievement in ceramic brings Hublot’s vast range of know-how full circle.

The Big Bang Unico Magic Ceramic is a limited edition of 20 pieces that will go down in history as a world first, and marks the beginning of a new creative avenue for Hublot to explore to the fullest extent. The future is bright… and multicolored.