29 November 2021 ANNE-SOPHIE PIC X HUBLOT The big-hearted woman in Hublot’s starry constellation Anne-Sophie Pic is much more than a sum of her stars. Haute Cuisine runs in the family and she is passionate about her work; this is just the kind of personal story Hublot loves. The kind of story that brings people into the spotlight, creates emotional attachment, forges a unique, different character, which emboldens them, because to be the first, you have to dare to go where no-one else has gone before. A bit closer to the stars with Anne-Sophie Pic Anne-Sophie Pic is a woman who loves life. She is passionate, curious, talented and knows how to bring out flavours. She embodies the family passion for fine dining, a history of fusing flavours and the pleasure of sharing which began more than a century ago. Sophie, her great-grandmother, who was a pioneer at heart, opened her restaurant, L’Auberge du Pin and served meals as far back as 1889. Then André, her grandfather, established what would become La Maison Pic and in 1934 was one of the first chefs to be awarded three stars by the Michelin Guide. Finally, Jacques, her father, took over La Maison in 1957 and in turn obtained three stars in 1973, when Anne-Sophie was just three years old. It was Jacques who created the distinctive character of the Pics, a revolution in fine dining with original flavour combinations. This is a unique family history where each generation earned its own stars, creating a true constellation of French fine dining over time. It's a story that includes Proust's madeleine, and the heart of the Pic family, a passion for fine dining that Anne-Sophie observed from her window, drawn again and again by the emotion. She inherited that passion from her father who developed her taste, smell and her incredible sensory memory. She cooks for her father, who died too early, and for the history and heritage of her family whose destiny is intimately linked to visible and invisible flavours, which Anne-Sophie never ceases to reveal, transform and infuse through her cuisine. As a self-taught, instinctive and intuitive chef, she blends unusual flavours and loves using unconventional tastes and unloved or forgotten ingredients. The chef from Valence has cooking in her blood and invention and creativity in her heart. While her 3 stars have been shining in her firmament since 1997, she also has more Michelin stars than any other female chef in the world, with 8 stars for her 4 restaurants in Valence(***)/Paris(*)/Lausanne(**) and London(**). Anne-Sophie Pic may have been born under a lucky star, but what is certain is that she has managed to transcend her destiny. She continues to constantly reinvent herself with humility, while retaining her core identity. She has not finished testing the limits of the stars and has engraved her name in the firmament of fine dining. People talk about her culinary empire, but she sees it more like her family tree which, along with her husband David Sinapian, she has grown from a family company into a group where human identity remains at its core as she expands its skills. Her history is a story of the senses, smell and tastes. With freedom and audacity, passion and sensitivity, she allows herself to be guided by her intuition, and becomes absolutely absorbed with and merged in a dialogue that weaves its way through the food and drinks to create a total symbiosis between aromas and flavours. This culinary queen is above all a big-hearted woman, who puts all her generosity into her dishes, viewing them as little pieces of happiness to enhance the senses. Given her sensitivity, she wants to bring this pleasure of taste to those who are deprived of it, she has therefore created the charity ‘Let's give children the gift of taste,’ which includes a centre to care for children suffering from taste-related diseases. “I love the idea that a material or an ingredient can be revealed in different ways using different techniques Combining aromas to explore the full range of flavour possibilities. It is like revealing the best of each part, as if by combining them, transforming them, they become even better. It's a search for the potentiality in everything, a field of infinite experimentation and alliances. I try to find the balance, to transform a product or a dish by revealing its visible and invisible infinity. I find parallels in the way Hublot fuses materials together, in the tenuous link that the watchmaker weaves between the visible and the invisible, their delicate and meticulous gestures, a small and subtle infinity, the fact that, as in cooking, it is a unique combination that creates harmony. They have their innovation laboratory, I have a culinary research laboratory, as we both like to push back the limits, step out of our comfort zone, to move forward and explore new creative territories. We are also linked by our love of creating, providing and sharing emotions. We allow ourselves to be imbued by the material around us to create beauty and to touch the senses. We embody a heritage, and create history. In our own way, we are writing a page in the history of fine dining, the history of watchmaking, free from pretension, just with plenty of passion. ” Anne-Sophie Pic 3-star Michelin chef and Hublot ambassador “When Anne-Sophie Pic says that cooking for those we love is the most wonderful proof of our affection, you feel all the generosity and the beautiful soul of this family epicurean. Our philosophies have a lot in common, our vision of watchmaking embodies the Art of Fusion, she expresses her vision of fine dining through the Art of Absorption. Two different terms to describe a similar vision, one which involves revealing, transforming, transcending matter, ingredients and products. Her experimentation is similar to that of Hublot, in the way she transforms matter by fusion, vaporisation or sublimation. There is that same inspiring and limitless alchemy, the perpetual experimentation, the search to go beyond the visible in matter, in the ingredients, to reveal the invisible. She embodies the values of complementarity and team spirit, echoing Hublot’s approach. Anne-Sophie Pic embodies a unique, different vision of fine dining: by stepping out of her comfort zone, by putting herself in danger, by pushing back the limits, she moves forward, innovates and marks firsts in the history of fine dining. She is notably the female chef with the most Michelin stars in the world and the only woman to have three stars in the French Michelin Guide. But Anne-Sophie Pic is much more than the sum of her stars!” Ricardo Guadalupe HUBLOT CEO 최신 뉴스 캔버스를 넘어: 제프 쿤스, 위블로와 함께한 시간의 새로운 의미를 그리다. 2026년 9월 9일, 스위스 니옹 – 위블로가 세계적인 현대미술가 제프 쿤스와 특별한 협업을 발표합니다. 이번 파트너십은 서로의 철학과 비전이 자연스럽게 맞닿으며 탄생한 결과입니다. 제프 쿤스와 위블로는 긴장감을 조형적인 형태로, 모순을 조화로, 과잉을 정교함으로 승화시키는 공통된 창조 철학을 공유합니다. 유쾌하고 자유로워 보이는 결과물 뒤에는 치밀한 설계와 정교한 기술력이 자리하며, 완성도 높게 구현된 작품은 궁극의 장인정신과 탁월한 전문성의 결실입니다. 혁신을 상징하는 두 아이콘의 여정은 모두 1980년에 시작되었습니다. 위블로는 기존 워치 메이킹의 관습을 뒤흔들며 새로운 시대를 열었고, 제프 쿤스는 현대미술의 새로운 지평을 제시하며 동시대 예술의 흐름을 정의하기 시작했습니다. 더 알아보기 위블로의 소재 마스터가 완성한 가장 부드러운 감각 2026년 9월 1일, 제네바 – 어떤 워치는 바라보기 위해 존재하고, 또 어떤 워치는 경험하기 위해 존재합니다. 새로운 빅뱅 오리지널 소프트 터치를 통해 위블로는 지금까지와 다른 새로운 감각의 경험을 선보입니다. 이번 신제품에는 처음으로 독자적인 텍스처의 러버 소재를 케이스와 베젤, 다이얼, 그리고 스트랩 전반에 적용했습니다. 이를 통해 브랜드를 대표하는 빅뱅 오리지널에 더한 섬세하고 독특한 텍스처를 시각을 넘어 손끝으로도 느낄 수 있습니다. 위블로를 대표하는 가장 상징적인 아이콘인 빅뱅 오리지널은 2005년 탄생한 빅뱅 특유의 독보적인 디자인을 계승하는 동시에, 지난 20년간 축적된 혁신을 바탕으로 끊임없이 진화해왔습니다. 그리고 오늘, 빅뱅 오리지널을 통해 위블로의 새로운 소재 혁신이 펼쳐집니다. 그 결과, 놀라울 만큼 부드러운 촉감. 이는 단순한 표면의 변화가 아닌, 소재를 통해 워치를 완성하는 방식 자체에 대한 새로운 접근입니다. 더 알아보기 최신 정보를 수신하겠습니다. 최신 위블로 뉴스를 업데이트 받겠습니다. 가입하기