Big Bang Collection Hublot’s flagship model, the Big Bang has revolutionized the watchmaking universe with its extraordinary design.
Classic Fusion Collection Unique, strong and essential, the Classic Fusion collection reinterprets classic elegance with Hublot’s incomparable touch.
Exceptional Timepieces Born with innovation in mind, the Exceptional Timepieces represent the fusion between revolutionary movements and spectacular designs.
9 September 2026 BEYOND THE CANVAS: JEFF KOONS REIMAGINES TIME WITH HUBLOT 9 September 2026, Nyon, Switzerland – Hublot proudly announces an extraordinary collaboration with world-renowned artist Jeff Koons. A partnership made to take shape. Both Koons and Hublot operate on the same principle: transforming tension into form; contradiction into harmony; excess into precision. What appears playful is meticulously engineered. What feels effortless is the result of absolute mastery. And both legacies trace their breakthrough moment back to 1980, the year Hublot first disrupted watchmaking and Koons began redefining contemporary art. Since 2011, Hublot has worked with artists, from architects to painters, from street to contemporary artists to designers, icons who reshape culture and challenge perception, turning creation into a statement of identity. Today, the Swiss luxury watchmaker is proud to announce one of the most prominent, commercially successful and polarizing figures in contemporary art as its new Hublot Ambassador: Jeff Koons. For over four decades, he has transformed everyday objects into cultural icons. Balloon Dog, Rabbit, Puppy: simple forms elevated through scale, craftsmanship and attention to detail. What looks light is structurally complex. What feels spontaneous is highly constructed. This is where Hublot and Koons meet. Like Koons, Hublot believes that craftsmanship should be felt. Through design, proprietary materials, in-house movements, technical innovation and uncompromising execution, Hublot transforms engineering into emotion and complexity into clarity. Both share the same discipline: nothing is accidental. Every surface serves a purpose. Every detail is intentional. Every curve, finish and proportion exist for a reason. “Hublot and I have always shared fascination for the material sciences. As an artist, I always want to be able to try to transcend an object, a material, into having the viewer be able to find more meaning in the finished work than just its individual parts, Hublot uses all the technology of making master timepieces, and also uses the material sciences to transcend the object into representing something that all of us can find even more relevance and meaning. Hublot is a manufacture of depth, where materials are reinvented, movements refined and design reengineered with purpose.” Jeff Koons “We are proud to collaborate with Jeff Koons. Few artists have transformed contemporary culture, turning everyday objects into global icons through scale, precision and uncompromising execution, in the way that Jeff Koons has done. This partnership reflects exactly where Hublot stands today: substance. It is great to share with Jeff what Hublot has always thrived on: tension between tradition and disruption, mechanics and emotion, innovation and craftsmanship, revealing that beneath the boldness lies extraordinary discipline; beneath the surface lies mastery.” Julien Tornare CEO of Hublot This collaboration is not about surface. It is about what lies beneath it. Together, Hublot and Koons give volume to icons with craftsmanship, meaning and emotion. BE THE FIRST TO KNOW LATEST NEWS MP-14 ORIGIN BY JEFF KOONS KOONS × HUBLOT: TWO UNIVERSES BUILT ON TRANSFORMATION New York, 16 September 2026 – Hublot and Jeff Koons unveil a multi-faceted collaboration, simultaneously launching two exceptional timepieces: the Classic Fusion Balloon Dog and the MP-14 Origin by Jeff Koons. This partnership between Hublot and Koons, both renowned for transforming the ordinary into the iconic, delivers a fusion of high end watchmaking and contemporary art. The MP-14 Origin, featuring a sapphire, titanium and gem-set white gold architecture, fuses high jewellery and high watchmaking to express the creation of the cosmos on a micro scale – as if capturing the very origin of everything at the moment it begins to expand. This visionary piece marks a significant technical milestone for Hublot: the introduction of its first automatic central tourbillon. This limited edition of 30 pieces is more than a watch that represents the universe; it stages its very beginning. learn more CLASSIC FUSION BALLOON DOG BY JEFF KOONS: TIME, INFLATED INTO ART. 16 September 2026, New York – Hublot and Jeff Koons, two visionary forces renowned for transforming the ordinary, unveil a revolutionary collaboration that seamlessly merges watchmaking art with contemporary art; objects, time and symbols – transforming them into cultural icons. Available in three editions – mirror-polished stainless steel, red or blue anodized aluminum – the Classic Fusion Balloon Dog by Jeff Koons turns form into presence and time into something tangible. learn more KEEP ME UPDATED I want to stay up to date with the latest Hublot news. sign up
