9 April 2024 THE SQUARE BANG UNICO REINVENTED IN MAGIC GOLD Hublot is unveiling two new Square Bang Unico models, combining scratch-resistant Magic Gold with the powerful features of the new icon. The Square Bang was designed as an everyday piece. This is why it was originally made from titanium. Since then, the piece has found its place, its public, and its fans. And there are many among them that do not want to have to choose between durability and luxury, resilience and the lustre of gold. Two new references of the Square Bang Unico in Magic Gold were, of course, the natural next step. They have been unveiled today at Watches & Wonders. The piece retains its extraordinary design: a solid square with rounded corners, the bezel punctuated with the 6 signature Big Bang screws. It also has this icon's skeleton dial, lugs on either side of the case, and the integrated "One Click" bracelet which allows it to be changed at will. But its strongest feature remains this bezel. In watchmaking, the bezel is always approached with great care. It needs to be as slim as possible, so it is not too vulnerable to impacts. For this new Square Bang, the stance is radically the opposite. The bezel is massive and protruding. It powerfully underscores the geometry of the case. It extends generously away from it. It is clearly functional, supporting the six H-shaped screws which attach it securely to the case. And it is as lustrous as it is practical: made from solid Magic Gold, it is the framework within which the Unico, a bicompax manufacture date and chronograph movement, shines. Its lustre is that of Magic Gold. Developed and patented by the Manufacture, Magic Gold is the first and only 18-karat gold alloy in the world to be completely scratch-resistant, even when leading an extremely active lifestyle. This scratch-resistance is due to its hardness of almost 1000 Vickers, compared to 400 Vickers for standard 18-karat gold and 600 Vickers for hardened steels. Only diamond can boast a greater hardness. This ensures it retains its beauty, lustre and polished finish over time. A genuine revolution in the world of precious metals, and its authenticity is duly certified: Magic Gold is an 18-karat gold verified by the Central Office for Precious Metals Control. Its reflections highlight the geometry of the Square Bang. The bezel is worked across all three dimensions: in terms of height with the generous thickness of gold; sides which are slightly concave, leading to a domed surface. The edges are soft. The piece, crafted from a solid block of gold, is completely polished. This is a unique feature, exclusive to this Square Bang: normally, bezels are rarely this large and polished, as they would be vulnerable to scratches. But as Magic Gold is scratch-resistant, Hublot has enjoyed free rein when designing this bezel, both in volume and surface finish. “Twelve years ago, Hublot invented scratch-resistant 18-karat gold and named it Magic Gold. This now needs no introduction. Today, it is part of Hublot's DNA. The Square Bang? Again, the same debate: no-one expected us to attempt this. But, of course, that's exactly what we did. And the Square Bang Magic Gold will now also become a key part of Hublot's history.” Ricardo Guadalupe HUBLOT CEO 최신 정보를 수신하겠습니다. 최신 위블로 뉴스를 업데이트 받겠습니다. 가입하기 최신 뉴스 위블로, 럭셔리 워치메이킹의 워런티 기준을 끌어올리다: 5+5 워런티 2026년 4월 14일, 스위스 제네바 – 워치 설계에서부터 시작된 신뢰가 이제 워런티로 보장됩니다. 2026년 1월 1일 이후 구매한 일부 워치는 새로운 워런티: 기본 5년 + 위블로티스타 프로그램을 통한 추가 5년 연장 혜택을 통해 최대 10년까지 제공됩니다. 이것은 단순한 약속을 넘어 철저한 워치 설계를 보장하는 확실한 워런티 프로그램입니다. 더 알아보기 퍼플이 더 잘 어울리는 시간: 위블로, 자수정 퍼플을 담은 빅뱅 조이풀 공개 2026년 4월 14일 – 제네바 – 빅뱅 조이풀 컬렉션에 새로운 컬러가 더해졌습니다. 개성과 자신감을 바탕으로 이어진, 빛나는 컬러들의 조화입니다. 빅뱅 조이풀 스틸 퍼플은 강인함과 직관을 담아내며, 부드러우면서도 분명한 힘을 지닌 존재감을 보여줍니다. 이름 그대로, 느끼고, 착용하며, 나눌 수 있는 행복을 선사합니다. 위블로만의 방식으로, 일상 속에 기쁨의 순간을 더하는 이 워치는 하나의 분위기를 담아내고 마인드셋을 만들어가며, 보랏빛 속에서 자신만의 존재감을 드러냅니다. 과하게 드러내지 않아도 자연스럽게 빛나고, 부드럽게 시선을 사로잡으며, 마음을 은은하게 끌어올려 줍니다. 더 알아보기