9 April 2024 THE SQUARE BANG UNICO REINVENTED IN MAGIC GOLD Hublot is unveiling two new Square Bang Unico models, combining scratch-resistant Magic Gold with the powerful features of the new icon. The Square Bang was designed as an everyday piece. This is why it was originally made from titanium. Since then, the piece has found its place, its public, and its fans. And there are many among them that do not want to have to choose between durability and luxury, resilience and the lustre of gold. Two new references of the Square Bang Unico in Magic Gold were, of course, the natural next step. They have been unveiled today at Watches & Wonders. The piece retains its extraordinary design: a solid square with rounded corners, the bezel punctuated with the 6 signature Big Bang screws. It also has this icon's skeleton dial, lugs on either side of the case, and the integrated "One Click" bracelet which allows it to be changed at will. But its strongest feature remains this bezel. In watchmaking, the bezel is always approached with great care. It needs to be as slim as possible, so it is not too vulnerable to impacts. For this new Square Bang, the stance is radically the opposite. The bezel is massive and protruding. It powerfully underscores the geometry of the case. It extends generously away from it. It is clearly functional, supporting the six H-shaped screws which attach it securely to the case. And it is as lustrous as it is practical: made from solid Magic Gold, it is the framework within which the Unico, a bicompax manufacture date and chronograph movement, shines. Its lustre is that of Magic Gold. Developed and patented by the Manufacture, Magic Gold is the first and only 18-karat gold alloy in the world to be completely scratch-resistant, even when leading an extremely active lifestyle. This scratch-resistance is due to its hardness of almost 1000 Vickers, compared to 400 Vickers for standard 18-karat gold and 600 Vickers for hardened steels. Only diamond can boast a greater hardness. This ensures it retains its beauty, lustre and polished finish over time. A genuine revolution in the world of precious metals, and its authenticity is duly certified: Magic Gold is an 18-karat gold verified by the Central Office for Precious Metals Control. Its reflections highlight the geometry of the Square Bang. The bezel is worked across all three dimensions: in terms of height with the generous thickness of gold; sides which are slightly concave, leading to a domed surface. The edges are soft. The piece, crafted from a solid block of gold, is completely polished. This is a unique feature, exclusive to this Square Bang: normally, bezels are rarely this large and polished, as they would be vulnerable to scratches. But as Magic Gold is scratch-resistant, Hublot has enjoyed free rein when designing this bezel, both in volume and surface finish. “Twelve years ago, Hublot invented scratch-resistant 18-karat gold and named it Magic Gold. This now needs no introduction. Today, it is part of Hublot's DNA. The Square Bang? Again, the same debate: no-one expected us to attempt this. But, of course, that's exactly what we did. And the Square Bang Magic Gold will now also become a key part of Hublot's history.” Ricardo Guadalupe HUBLOT CEO 최신 정보를 수신하겠습니다. 최신 위블로 뉴스를 업데이트 받겠습니다. 가입하기 최신 뉴스 위블로 썸머: 파스텔 세라믹으로 표현한 예술 2026년 6월 17일, 생트로페 – 2017년 이후 위블로는 지중해의 여름을 자신만의 플레이그라운드로 삼아, 워치 런칭을 단순한 발표의 개념이 아닌 하나의 경험으로 확장하는 시즌 스토리를 만들어왔습니다. 단순한 런칭을 넘어, 위블로 썸머는 하나의 방식이자 브랜드의 마인드셋입니다. 2026년에는 파스텔 세라믹이 핵심 테마로 자리합니다. 더 부드러운 톤이지만 동일한 하이테크 감성을 유지하며, 햇빛이 스며든 듯 은은한 컬러가 이전과는 다른 분위기를 연출합니다. 이는 컬러 세라믹 분야에서 위블로가 여전히 기준을 세우는 브랜드임을 다시 한번 보여주는 메시지입니다. 더 알아보기 ANTIKYTHERA: HUBLOT FUSES ANCIENT HISTORY, WATCHMAKING INNOVATION AND PIONEERING EXPLORATION 8 June 2026, Nyon, Switzerland – As part of its commitment to scientific research, innovation and heritage preservation, Hublot has partnered with Swiss content creator Anil Brancaleoni to document an extraordinary scientific mission to the Greek island of Antikythera. This exclusive feature, available on both the Hublot and Anil B YouTube channels, offers a unique immersion into an adventure that combines ancient history, pioneering exploration and state-of-the-art technology in the quest to uncover ‘the origin of time’. 더 알아보기