9 April 2024 THE SQUARE BANG UNICO REINVENTED IN MAGIC GOLD Hublot is unveiling two new Square Bang Unico models, combining scratch-resistant Magic Gold with the powerful features of the new icon. The Square Bang was designed as an everyday piece. This is why it was originally made from titanium. Since then, the piece has found its place, its public, and its fans. And there are many among them that do not want to have to choose between durability and luxury, resilience and the lustre of gold. Two new references of the Square Bang Unico in Magic Gold were, of course, the natural next step. They have been unveiled today at Watches & Wonders. The piece retains its extraordinary design: a solid square with rounded corners, the bezel punctuated with the 6 signature Big Bang screws. It also has this icon's skeleton dial, lugs on either side of the case, and the integrated "One Click" bracelet which allows it to be changed at will. But its strongest feature remains this bezel. In watchmaking, the bezel is always approached with great care. It needs to be as slim as possible, so it is not too vulnerable to impacts. For this new Square Bang, the stance is radically the opposite. The bezel is massive and protruding. It powerfully underscores the geometry of the case. It extends generously away from it. It is clearly functional, supporting the six H-shaped screws which attach it securely to the case. And it is as lustrous as it is practical: made from solid Magic Gold, it is the framework within which the Unico, a bicompax manufacture date and chronograph movement, shines. Its lustre is that of Magic Gold. Developed and patented by the Manufacture, Magic Gold is the first and only 18-karat gold alloy in the world to be completely scratch-resistant, even when leading an extremely active lifestyle. This scratch-resistance is due to its hardness of almost 1000 Vickers, compared to 400 Vickers for standard 18-karat gold and 600 Vickers for hardened steels. Only diamond can boast a greater hardness. This ensures it retains its beauty, lustre and polished finish over time. A genuine revolution in the world of precious metals, and its authenticity is duly certified: Magic Gold is an 18-karat gold verified by the Central Office for Precious Metals Control. Its reflections highlight the geometry of the Square Bang. The bezel is worked across all three dimensions: in terms of height with the generous thickness of gold; sides which are slightly concave, leading to a domed surface. The edges are soft. The piece, crafted from a solid block of gold, is completely polished. This is a unique feature, exclusive to this Square Bang: normally, bezels are rarely this large and polished, as they would be vulnerable to scratches. But as Magic Gold is scratch-resistant, Hublot has enjoyed free rein when designing this bezel, both in volume and surface finish. “Twelve years ago, Hublot invented scratch-resistant 18-karat gold and named it Magic Gold. This now needs no introduction. Today, it is part of Hublot's DNA. The Square Bang? Again, the same debate: no-one expected us to attempt this. But, of course, that's exactly what we did. And the Square Bang Magic Gold will now also become a key part of Hublot's history.” Ricardo Guadalupe HUBLOT CEO 최신 정보를 수신하겠습니다. 최신 위블로 뉴스를 업데이트 받겠습니다. 가입하기 최신 뉴스 TIME IN FORMATION - BIG BANG SOLDIER ALL BLACK: THE TOY SOLDIER, CAST IN BLACK CERAMIC BIG BANG SOLDIER ALL BLACK: THE TOY SOLDIER, CAST IN BLACK CERAMIC 9th November 2026, London – Hublot and Soldier, two forces built on innovation and creativity, unveil the Big Bang Soldier All Black. Two years in the making and limited to 50 pieces, it is the first timepiece designed by the Lagos-born, London-based artist Leonard Iheagwam, also known as Soldier. Rendered entirely in black ceramic and black-plated titanium, the 42mm chronograph elevates the toy soldier from playful figurine to potent symbol. 더 알아보기 클래식 퓨전 트리뷰토: 1980년의 시작으로 돌아가는 골든 리턴 2026년 10월 15일, 이탈리아 밀라노 - 46년이 흐른 지금, 위블로는 옐로우 골드와 화이트 골드로 선보이는 클래식 퓨전 트리뷰토를 통해 위블로의 시작을 다시 한번 조명합니다. 이는 단순한 재해석이 아니라, 1980년 브랜드 탄생 이후 매뉴팩처가 축적하고 발전시켜 온 모든 전문성을 담아 그 시작점으로 돌아가는 여정입니다. 골드와 러버가 만들어내는 강렬한 조화. 오리지널 워치를 정의한 동일한 디자인 코드는 무브먼트, 피니싱, 소재, 구조에 걸쳐 46년간 축적해 온 워치메이킹 전문성을 통해 한층 더 높은 수준으로 완성되었습니다. 하나의 아이디어에서 출발해 The Art of Fusion의 근간이 된 철학은 이제 깊이 있는 워치메이킹으로 이어집니다. 위블로의 시작을 오늘날 매뉴팩처의 전문성으로 새롭게 구현하며, 창립자의 유산을 특별한 방식으로 이어갑니다. 더 알아보기